Project
Color Addict
Client
Beugrenelle Paris
PROJECT
Color Addict
CLIENT
Beugrenelle Paris
Agency
McCANN Paris
Representation
Pell Mell
The Centre Commercial Beaugrenelle, located in the 15th arrondissement of Paris, is home to a curated blend of iconic French luxury brands like Guerlain, Baccarat, Silvera, and La Pâtisserie des Rêves.
For the launch of Beaugrenelle's Color Addict campaign, Pell Mell entrusted us to craft a striking 3D lettering key visual. This design became the centerpiece for the campaign, featured across posters, billboards, and online assets, bringing vibrant energy and elegance to this celebration of color.
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